The British Film Studios and Publishing House Wattsenglish Ltd. is the owner and distributor of commercial rights to Steve and Maggie and Maggie and Mishi brands, as well as the Wow!English materials.
Become our partner for the World of Steve and Maggie, Maggie and Mishi or for Wow!Materials in your region or country.
Popular video stories, songs, interactive games, and other products for educating and entertaining children from 2 to 8 years of age. Since 2024 offering Steve and Maggie educational toys. Millions of children, parents, and teachers follow, learn from and play with Steve and Maggie.
Maggie with her friend Mishi bring new video series designed to support toddlers and pre-schoolers on their journey towards starting school. And showing parents how to become key partners in their young children’s emotional and social skills development.
8-level series of ELT materials to teach English to children from 3 to 11 years of age. Children in 26+ countries are learning English with Steve and Maggie using Wow!Materials at language schools, kindergartens, and primary schools.
Wattsenglish Ltd. is founded as a recruitment and methodology center specializing in teaching English to children.
2010
Development begins on multi-level series of Wow!English materials - the first ELT materials for children featuring a real human face. Videos starring Steve and Maggie become a key component of the Wow!Materials.
2014
Steve and Maggie make their debut on YouTube — achieving remarkable success organically, without any paid marketing.
2019
Steve and Maggie become a global phenomenon in educational entertainment (edutainment) for preschool children.
The videos are dubbed into several languages, including Spanish, German, Portuguese, French, Italian, Arabic, and Hindi.
Within the first year, these localized versions attract over 1.5 billion views and 4 million subscribers.
2020
The Wow!Materials are completed - 8 full series designed for preschool and primary school children - and are exported to over 30 countries.
Steve and Maggie reach over 8 million YouTube subscribers and surpass 5 billion views worldwide.
Driven by growing interest from parents around the worl, the company expands its focus to early childhood education in children’s native languages. Steve and Maggie brand is launched on social media.
An increasing number of distribution platforms begin offering our products — videos, songs, educational apps, merchandise, and more.
Steve and Maggie grow into a global brand and become leading edutainment influencers for children around the world.
2024
Growing success of Steve and Maggie episodes attracts toy manufacturers and development and production of educational toys begins.
2025
Maggie and Mishi brand is introduced, adressing parenting and pre-school education topics.
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